how to write a good advertisement Archives - ContentBot Blog

Dead Copywriters Do Tell Tales: 17 Pieces of Advice from Departed Content Marketers

They may have passed on but their legacies remain an example for those of us who’ve followed. Here are 17 pieces of advice from departed content marketers – dead copywriters do tell tales! John Emory Powers (1837-1919) “The first thing one must do to succeed in advertising is to have the attention of the reader. … Read more Dead Copywriters Do Tell Tales: 17 Pieces of Advice from Departed Content Marketers

The Top 20 Copywriting Books of the 20th Century

(Updated: 27 May 2021) We’ve visited a number of online bookstores and allocated their “star ratings” to over 100 books tied in some way to copywriting. After totalling these ratings, we’ve compiled this list of The Top 20 Copywriting Books of the 20th Century:- 20. Catalog Copy that Sizzles – Herschell Gordon Lewis (1999) “This … Read more The Top 20 Copywriting Books of the 20th Century