What is an AI writer?
An AI writer is software that uses artificial intelligence to create content in natural language, mimicking human writing. It predicts text based on the input you supply. AI writers can help you write short-form copy such as product descriptions, captions, and emails, as well as long-form content such as blogs and books, all with the click of a button.
They also handle marketing copy, landing pages, blog topic ideas, slogans, brand names, and lyrics.
AI writers work by using natural language processing (NLP) to understand what you want to say and then generate content according to your needs. It’s like having a personal ghostwriter that works according to your schedule.
Most people are skeptical when they first hear about this, until they try an AI writer for themselves. The tool does a lot of the creative heavy lifting, which frees you up to focus on other important work.
Early AI writers could only produce short snippets of text. Today they draft full blog posts (ContentBot can even do this automatically for you) with SEO in mind. Innovation in the AI content space has moved quickly, as tools compete to help founders and content marketers create meaningful content faster and easier.
ContentBot offers an AI content WordPress plugin, automated blog topic ideas emailed to you, and automated full blog posts emailed to you every couple of days.
How does an AI writer work?
AI writers run on large language models that predict text. These models are autoregressive, which means the AI uses its dataset to string sentences together by predicting the next best word for the word just placed, while keeping context.
Many AI writers build on models made available through providers such as OpenAI’s API, trained on a massive chunk of internet data.
GPT-3, one of the models behind these tools, was trained with around 570GB of information and used 10% of the internet in 2019 as its source of data. That staggering amount of text is what produces high quality, original content that actually makes sense, for the most part. Yes, in some instances the AI will give back non-sensical information, but our studies have found that the AI generates great output 80% of the time.
There is a caveat. Every model has a training cutoff, so the AI may not understand what you are requesting if you ask about something outside its dataset. For example, ask a model trained on data from 2019 to write about Clubhouse, the social audio app, and it may start generating content about golf clubhouses instead, because Clubhouse was only released in 2020.
What can I use an AI writer for?
You can use an AI writer for a wide variety of purposes such as:
- Creating blog posts, articles, website content, short stories, and eBooks
- Generating sales letters, email templates, and landing page copy
- Writing press releases, social media posts, product descriptions, and marketing campaigns
- Crafting personalized cold outreach messages
- Creating video scripts, podcasts, and slideshows
- Coming up with novel business ideas, slogans, and article headlines
- Rewriting and paraphrasing content and checking for grammatical errors
- Creating content from a comprehensive library of pre-built templates
- Translating text from one language into another
- Assisting with SEO optimization
- “Write for me” style AI writers that generate up to 150 words at a time
- Blog topic ideas, blog intro paragraphs, and blog outlines (structured headings for your article)
- Engaging questions and answers
- Bullet point expansion (turn bullet points into paragraphs)
- Listicles
- Pain-agitate-solution copy
- Tone changing and sentence rewriting
And much more. All of the above is available on ContentBot.
Why use an AI writer?
The market for content has grown tremendously over the last decade as content is created and shared more than ever before.
Google processes over 2.4 million search queries every minute.
And over half the world is on social media, with the average person spending 2 hours and 22 minutes daily on such platforms.
As a result, the need for content is exploding.
But creating well-researched high-quality content that speaks to your target audience takes plenty of time and resources.
You could spend days crafting an article or months working on a book.
That’s why many people turn to automation to save time and effort. This matters most for people juggling dynamic tasks all day: founders, entrepreneurs, and content marketers.
AI writers provide a unique solution to this problem as they’re easy to set up and integrate into your workflow. Furthermore, AI writers are much more affordable than other alternatives. They do a majority of the grunt work and you can then edit and tweak the generated content to meet your needs.
Can AI write blogs?
Yes, AI writers can definitely help you create blogs. They can assist with keyword research, generating title ideas and a blog outline, crafting a meta-description, writing the actual content, checking for plagiarism, and optimizing it for SEO.
This makes it easier for you to focus on other aspects of running your blog.
AI is particularly strong with blog content, producing a draft far quicker than it normally takes to write one on your own.
At ContentBot, you can use our ‘long-form wizard’ to seamlessly guide you through seven steps, and voila, your blog is ready! Or you can simply click on the ‘long-form editor’ if you’d like to start your blog from scratch and use our pre-built templates to aid you through the process.
Within the long-form editor, use our ‘discover’ tool to get SEO insights (powered by SEMRUSH) for your targeted keyword, look at SERP data, and find ‘People Also Ask’ questions which you can answer through your blog. You can also generate an SEO report which provides an analysis of the readability, tone, uniqueness, and top keywords in your content.
Do AI writers generate plagiarism-free content?
In theory, yes. The AI predicts the next word from the context it has been given rather than copying and pasting from existing articles, so the chance of unique output is high and the chance of plagiarism is low. There are still no guarantees that the content is 100% unique.
Most AI writers use machine learning algorithms to create content. These algorithms learn from examples provided by humans and incorporate them into their content generation process. Therefore, some of the content may be similar to previously published content.
So, even though an AI writer does not copy/paste directly from another source, it might still use similar phrases and words.
The bottom line is that you should always double-check any content before publishing it. You can use a plagiarism detection service to verify whether the text is original.
We offer a built-in plagiarism checker within ContentBot that gives your content a ‘uniqueness score’ as well as highlights plagiarised content, if any.
What are the benefits of using an AI writer?
1. Generate content on-demand: A common saying goes ‘Time is money’. Imagine if you could save on both! With AI writers, it’s now possible to produce great content at scale without hiring full-time staff. Additionally, because many AI writer tools are subscription-based, you only pay when you generate content. Thus, you can easily scale your output up or down depending on your requirements.
2. Never run short of ideas: If you’ve ever tried creating content on your own, you know it can be frustrating when writer’s block strikes. AI writers simplify this process by doing all the heavy lifting for you. Simply input the topic, keywords, and objectives and you’re good to go!
3. Increased leads and conversions: If you consistently publish new content, you’ll attract more visitors to your website, blog, or social channels, who can ultimately turn into paying customers. Your website ranking and social media engagement will also improve with consistent content.
4. Increased ROI: The cost of content creation continues to rise. But with AI writers, you can get quality content at a fraction of the price.
Is AI writing free?
Yes and no. It really depends on what type of writing you need done. Most AI writers, such as ContentBot, allow you to use their tool in a limited capacity for free. Generating AI content requires a lot of computational power, which is itself incredibly expensive. That cost is carried by the providers of these tools, so it is understandable that most cannot be completely free.
What you should find in AI writers, though, is that they let you create quite a bit of “short form” content for free while also allowing you to try their “long form editors”, which handle longer pieces such as blog content. Again, the use of these tools will be limited based on the internal costs of each AI writer.
How to find the best AI writing tool for you?
There are a variety of AI writers available on the web today. Some are free while others require a monthly subscription. It’s important to understand what each AI writing tool offers so you can make an informed decision about which one best suits your needs.
Here are some factors to consider:
1. Your use cases and types of content: Are you looking to create articles, SEO-optimized blogs, eBooks, web pages, or more short-form content such as ads and social media captions?
2. Quality and accuracy: It’s important to make sure that the AI writer generates high-quality content. Otherwise, it won’t help you achieve your business goals.
3. User Experience: Another key factor to consider is user experience. If you want to get started quickly, then you need a simple interface that allows you to input your information and start generating content immediately. On the other hand, if you want to have complete control over every aspect of your content, then you’ll need a platform that offers extensive customization options.
4. Integration: What integrations does the AI writer offer? Is it easy to integrate with your CRM or CMS? Are there any third-party APIs that you can leverage?
5. Pricing model: This depends on your content generation needs and budget. Some AI writers offer unlimited content (with fair usage) for a fixed monthly or yearly subscription while others offer various pricing tiers depending on words generated.
6. Support: Does the AI writer provide 24/7 customer support? Do they respond to emails promptly?
7. Reputation: How long has the company been around? Do they have any negative reviews? Plenty of “fly-by-night” AI writers pop up that not only use inferior AI technology, but also have questionable ethics when it comes to AI content generation. Choose a reputable one.
We, at ContentBot, keep ethics at the center of our business. We also offer a Chrome extension so that you can use AI to create content wherever you go.
Is AI a threat to writers?
If you’re a writer and are worried that AI writers might replace you, don’t worry, you’re still needed.
AI writers are still limited in their capabilities. However, they provide a great jumping-off point for writers to help them create content much faster.
Look at the various innovations around you. Did the iPhone replace professional photographers? Did digital music production software replace musicians? Of course not. These technologies merely helped people do things easier and better.
AI writers take away repetitive tasks from writers and allow them to focus their time and energy on higher-level activities such as storytelling, strategy, SEO, editing, and targeting the right audience. They cannot replace humans, they simply make them more efficient.
The future of content marketing lies in automation. And AI writers will play an integral role in this process.
Article written by Annalie Gracias
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