What is an AI writer and how does it work? - ContentBot Blog

What is an AI writer and how does it work?

As technology moves forward at a rapid pace, what took hours to do previously can now be done in a fraction of the time. Writing blog content has become a lot easier to do, especially for those people that are inundated with dynamic tasks, such as founders, entrepreneurs and content marketers. Let’s explore how an AI writer can help you with your content marketing.

What is an AI writer?

An AI writer is software that makes use of artificial intelligence to predict text based on input that you supply it. AI writers are capable of creating marketing copy, landing pages, blog topic ideas, slogans, brand names, lyrics, and even full blog posts. 
When people hear of this for the first time, they are understandably skeptical until they try an AI writer for themselves. For the most part, AI writers make the working lives of those that use them much easier. It does a lot of the creative heavy-lifting, so to speak, which allows the user to save time by focusing on other important matters in their professional lives.

A few months ago, AI writers were only capable of providing short snippets of text. Today, they provide full blog posts (ContentBot can even do this automatically for you) with SEO in mind. Over the last few months an explosion of innovation has taken place in the AI content space. As the tools compete for the market, they are creating new and innovative ways of using AI to help founders and content marketers create meaningful content faster and easier.

ContentBot is at the front of the pack with regards to innovation. They were the first to create an AI Content WordPress plugin, automated blog topics ideas emailed to you and are now the first AI writer to provide automated full blog posts emailed to you every couple of days.

The AI writer at ContentBot.ai

How does an AI writer work?

Most AI writers today use OpenAI’s GPT-3 model. The Generative Pre-trained Transformer 3 is an autoregressive language model. Simply put, this means that the AI uses its dataset to string together sentences by predicting the next best word for the word is just placed in a sentence, while keep context. 

The AI model was trained with around 570GB of information and used 10% of the internet in 2019 as its source of data. This is a staggering amount of text which results in high quality and original content being created that actually makes sense, for the most part. Yes, in some instances the AI will give back non-sensical information but our studies have found that the AI generates great output 80% of the time.

An example of an AI Writer that generates content based on highlighted text

There is a caveat though – it is possible that the AI will not understand what you are requesting, especially if you are requested content that it doesnt know anything about. For example, if you are looking for the AI to write on Clubhouse, the social audio app, you may find that it will start generating content around golf clubhouses instead as Clubhouse was only released in 2020 whereas the AI dataset is from 2019.

Is AI writing free?

Yes and no. It really depends on what type of writing you need done. Most AI writers, such as ContentBot allow you to use their tool in a limited capacity. Generating AI content requires a lot of computational power which itself is incredibly expensive. This cost is carried by the providers of these AI writing tools so its understandable that for the most part, the tool cannot be completely free.

What you should find in AI writers though, is that they will allow you to create quite a bit of “Short Form” content for free while also allowing you to try their “Long Form Editors” which allows you to create more long-form content, such as blog content. Again, the use of these tools will be limited based on the internal costs of each AI writer.

How can I use an AI writer for my blog?

As mentioned above, AI writers are phenomenal at creating both short form and long form content. The AI is particularly powerful with regards to blog content. By paying for an AI writer, these tools can help you generate blog content much quicker than it normally takes you to write it on your own (see this demo).
AI writers can help you with the following types of content:

  • “Write for me” style AI writers that generate up to 150 words at a time
  • Blog topic ideas
  • Blog intro paragraphs
  • Engaging questions and answers
  • Bullet point expansion (turn bullet points into paragraphs)
  • Listicles
  • Pain-agitate-solution copy
  • Blog outlines (structured headings for your article)
  • Tone changing
  • Sentence rewriting

All of the above and more is available on ContentBot.

Is AI content unique?

Simply put, yes. AI content is unique because of how the AI has been created. As mentioned above, the AI model will actually predict the next word in a sentence based on the previous words, or context provided. This means that possibility of unique content is incredibly high and the possibility plagiarism is incredibly low (the AI does not copy and paste content from articles when generating the output).


To conclude, make sure you choose a reputable AI writer. There are plenty of “fly-by-night” type AI writers popping up that not only use inferior AI technology, but also have questionable ethics and morals when it comes to AI content generation.

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