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15 Tips to Create a Compelling Blog Introduction

You want your blog introduction to inspire further reading. Your readers want to read further. Use these 15 tips to create a compelling blog introduction that will leave them in no doubt as to why they should! 01. Build a Little Mystery Don’t give away too much about the rest of your article in the … Read more 15 Tips to Create a Compelling Blog Introduction

The Top 20 Copywriting Books of the New Millennium

Following on from our previous article, The Top 20 Copywriting Books of the 20th Century, we’ve now compiled a list of The Top 20 Copywriting Books of the New Millennium. With the advent of AI and content bots, certain of us tend to forget that much knowledge can still be gleaned by more traditional means, … Read more The Top 20 Copywriting Books of the New Millennium

The History of Copywriting: 13 Key Periods

As a copywriter, you’ve chosen quite an old profession. Evidence shows that the art of copywriting began as far back as 3000 BC. Let’s delve back into the history of copywriting:- 3000 BC: The Egyptian Papyrus of Slave Shem A piece of papyrus was discovered, dating back to the year 3000 BC. This is widely … Read more The History of Copywriting: 13 Key Periods

23 Tips for Writing Top Headlines

The importance of writing headlines should not be underestimated. Creating a headline that makes an immediate impression on a reader often defines whether or not they read on. There is no standard formula to writing a good headline but there are a number of options that you should consider including for maximum impact in headline … Read more 23 Tips for Writing Top Headlines

AIDA: The Grand Daddy of Marketing Models

Updated on 08 June 2021 AIDA: The Grand Daddy of Marketing Models. Developed in 1898 by Elias St. Elmo Lewis, an American businessman, it worked on the premise that generating attention and awareness, maintaining interest, creating desire and taking action would create more door-to-door sales. AIDA fits into 21st Century marketing strategies effectively despite the … Read more AIDA: The Grand Daddy of Marketing Models

Yet More New Features to ContentBot

A couple of days ago we announced some new features to ContentBot.  Guess what?! Our developers have been burning the candle at both ends to bring you yet more new features. By listening to the feedback of our valued users, we’ve been able to produce some more great new additions, including the following:- Change Tone … Read more Yet More New Features to ContentBot

Even More New Additions to ContentBot

Since the last product update, developers have been busy working to bring you even more new additions at ContentBot. We are striving to listen to you, our valued users, and give you the best value that you can find in AI content generation. Our latest features include:- Bullet Point Expander Generate a paragraph of text … Read more Even More New Additions to ContentBot

A Brief History of the “Bot”: From IRC to ContentBot

When Internet Relay Chat (IRC) was developed and first initiated by Jarkko Oikarinen to take the place of the MultiUser Talk (MUT) program utilised by Finland’s University of Oulu in the late 1980’s, nobody realised the extent in which it would grow.