Warren Potter, Author at ContentBot Blog - Page 7 of 8

How to Become an Effective Remote Copywriter

With the advent of Covid-19, thousands of people have to fit into our new world without any prior experience. Unemployment, or the loss of a customer base, as businesses floundered has become commonplace. As such, many have to find a new means of generating income. With face-to-face interaction minimal, we’ve needed to learn how to … Read more How to Become an Effective Remote Copywriter

The Differences Between Content Writing and Copywriting

Often, as a start-up, you’ll have one employee designated to carry out full function marketing writing, and you’ll call this person your “copywriter”. Depending on the qualifications and experience of the writer concerned, you may not be filling the copywriting function correctly. So what are the differences between content writing and copywriting? Role In corporate … Read more The Differences Between Content Writing and Copywriting

Business Focus: 4 Ways That a Copywriter Can Benefit You

It is difficult keeping up with the fast pace of change in the business and marketing world. As a result, many enterprises are reaching a point where a decision on how they want to show themselves to the public needs making. To aid with this, here are some reasons why focusing on copywriting can benefit your business.

The Top 10 Copywriting Tips for 2021

Copywriting is the art of strategically using words to convince prospects to buy a product or make use of a service. In other words, it is a very important part of the marketing process in business and, especially in this digital age, encompasses many other facets of marketing too. Here are the Top 10 copywriting tips that I’ve learned to help you to grow your business through the coming year and beyond:-

How using Multilingual Marketing can Benefit Your Business

Of the over 3 billion internet users worldwide, only around a quarter are native English speakers. That equates to a total of approximately 225 million people who could, potentially, not read your blog or view your adverts based on language alone. Clearly this figure is largely inflated as many of those do speak, read and understand English, but it is none-the-less food for thought.